The NEOM deserts will once again host the ODYSSEYs from the 100% electric off-road category. This location is shaping up to be the city of the future. To this end, Saudi Arabia is committed to promoting sustainability through Vision 2030, a project seeking to reduce dependence on fossil fuels impacting the planet.

Therefore, having Extreme E at your location strengthens the objectives of the region. Highly qualified competitors get into an electric vehicle with the intention of competing, but most importantly to convey a message of awareness to inspire a change of attitude in people, adopting sustainable lifestyles and habits.

The project is incredible. 26,500 square kilometers that are being built from scratch, the place will have 95% of its natural environment but incorporating an urban lifestyle with 100% renewable energy, wind and solar. In addition, plans for green hydrogen are also on the table.

Related Content: Extreme E: Brands and Organizations Relying on the Series for Season 2

“The return of Extreme E to the Kingdom for the second consecutive year helps to further emphasize Saudi Arabia’s commitment to a more sustainable future. Welcoming NEOM to this groundbreaking series aligns with one of the most important goals, and pillars, of Vision 2030,” said Prince Khalid Bin Sultan Al-Abdullah Al-Faisal, Chairman of the Saudi Automobile and Motorcycle Federation, and the Saudi Motorsports Company.

On the other hand, Nadhmi Al-Nasr, CEO of NEOM, was also pleased at the goals the two organizations are jointly pursuing. “NEOM has made no secret of its desire to promote sustainability and raise awareness of some of the world’s most pressing challenges, such as climate change and nature conservation. We believe that hosting an innovative racing event like Extreme E in a region dedicated to pioneering clean technology and mobility solutions perfectly manifests our goals.”

Written by | Ronald Ortega

The post Extreme E 2022: Less than Two Weeks to Go until the Desert X Prix! appeared first on Green Racing News.

From April 3 to 4, Rosberg X Racing, X44, Andretti United and company prepared to compete at the Desert X Prix with the intention of promoting sustainability and addressing environmental issues affecting the planet. The best part is now, the competition met expectations, exceeded them and produced great results at the Yanbu and Al-Ula locations.

After a series of market studies, YouGov Sport revealed that taking Extreme E to the aforementioned locations resulted in 4.37 million euros in rewards, partly by employing the necessary staff, transportation and providing local food and beverages, getting the message across on a green path to gradually replace fossil fuels.

Related content: Off Track: Timo Scheider Reveals the Side of Extreme E That You Never Knew About

The Numbers of Extreme E

Saudi Arabia wasn’t the only one to benefit after the race was held, as Extreme E also got its share. Nearly €32 million flowed into the electrified category after the Desert X Prix from TV Rights (around 51 global broadcast markets), and of course, those results reaffirm that sustainable rallying is here to stay.

“We are delighted to have received this data from YouGov Sport. It’s a fantastic result not only for us as a new series, but also for our host venue Al-Ula, a fledgling area eager to boost its tourism opportunities, an essential income source for the people who live there. Not only that, but the legacy and conservation program at the Yanbu and Al-Ula areas continues to flourish long after the Desert X Prix itself, so in essence, our event continues to give back, which is one of our main objectives,” said Al Russell, Extreme E’s Marketing Director.

After this event, the schedule went full steam ahead to Senegal and Greenland. The latter had a major impact on one of the most important places for climate stability in the world, and after passing through the freezing climate of the region, Extreme E is preparing to face the Island X Prix, where Sardinia, Italy, will be the main protagonist from October 3 to 24.

Written by | Ronald Ortega

The post Extreme E and the Impact in Saudi Arabia appeared first on Green Racing News.